British horse racing makes diversity and inclusion vow
Top British horse racing organisations have formed a unified ‘Industry Commitment’ as part of a vow to improve diversity and inclusion within the sport, and help it to ‘grow and thrive’ in the future....
View ArticleReal Betis: Embracing data to inform strategic decision making
Over the course of 2020/21, Real Betis has been using Stats Perform’s ProVision platform to support its performance analysis and scouting operations. The club’s Head of Data Analysis, Alvaro Arranz,...
View ArticleHow NFTs are monetising sports teams and athletes’ fanbases
Non-fungible tokens (NFTs) have quickly become established as a new means of fan engagement in the sporting space, with various high-profile teams and organisations rolling out their own digital...
View ArticleLiga Stavok: Promoting the development of the Russian Premier League
Russian gambling company Liga Stavok’s sponsorship deal with the Russian Premier League (RPL) is much more than a commercial arrangement, with the partnership underlined by values of integrity,...
View ArticleCrypto in football: Engagement, education and the significance of the community
The recent partnership struck between newly promoted Premier League club Brentford FC and cryptocurrency exchange platform CoinJar was heavily indicative of increasing collaboration between the crypto...
View ArticleCam Adair: Pro athletes must be educated on gaming and mental health
As the sports betting industry in the US continues to rise, questions regarding both sporting integrity and mental safeguarding have become increasingly prominent. A notable case this year concerned...
View ArticleDean Akinjobi at BOSE: Betting companies must look to African markets to...
Following reviews of the 2005 Gambling Act, an increase of sponsorships in the digital space is beginning to emerge. Speaking to SBC Journalist Jessie Sale at Betting on Sports Europe, Dean Akinjobi,...
View ArticleNicholas Horbaczewski: DRL crypto deal takes competition to ‘whole new...
As the sports industry is beginning to grow engagement through cryptocurrency and NFTs, drone racing is also attracting attention as an emerging sector through its new techniques of engagement. Last...
View ArticleMatt Furniss, Stats Perform: Taking FA Cup data ‘with a pinch of salt’
The FA Cup represents a significant challenge for clubs of all sizes, but for data providers operating behind the scenes a different set of unique hurdles arise. This Saturday marks the conclusion of...
View ArticleNick Bentley, Stats Perform: A data deep dive into the Women’s Six Nations
The professionalism and viewership of women’s sports are increasing in tandem, and according to Stats Perform this is perfectly exemplified in the latest Women’s Six Nations. Following England’s...
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